How to Communicate with the Public about Climate Change

APOLITICAL 09/29/21
Presentation by Dr. Michael Shank

For decades, climate change experts, academics and scientists have been grappling with the uncertainty that climate change presents to our planet. Governments have come together to pledge action on climate change, from the 2015 Paris Climate Accords to the upcoming COP26 Conference in Glasgow.

But it is public servants who face the responsibility of communicating with the public about climate change, and in doing so, conveying the urgency of the climate challenge facing us.

Join this workshop to understand how public servants can communicate with the public about climate change in a straightforward yet impactful way. You’ll learn how to navigate through facts and figures to present key messages with clarity that drive momentum forward.

YOU’LL LEARN:

  • How to distil complex information about climate change without diluting the message
  • Different tips and techniques for communicating climate change priorities to the public in a relatable way
  • How to engage the public and get their buy-in for climate policies

WHO SHOULD WATCH:

This workshop is for anyone interested in learning how to communicate better with the public about climate change.

SPEAKERS:

Dr. Michael Shank
Communications Director, Carbon Neutral Cities Alliance
UNITED STATES

Jenna Dutton
Research Coordinator, Urban Policy Platform
CANADA